Oh! Hi!

We remind you how to leverage your innate intuition

in business so that you can solve problems more quickly with less energy.

We work with a handful of select people who are ready to soar.

We help world changers remember how to use all their gifts and work with greater ease, joy, and speed.

Oh! Hi!

We remind you how to leverage your innate intuition

 in business so that you can solve problems more quickly with less energy.

GET IN TOUCH.

We work with a handful of select people who are ready to soar.

We help world changers remember how to use all their gifts and work with greater ease, joy, and speed.

Kate and Laurie remind you how to leverage intuition in business so that you can choose to bypass problems that have always consumed too much time, energy, and attention.

We do that by modeling intuitive practices, teaching practical skills, and working with you to remove barriers that are in the way of listening to and acting on your innate wisdom.

We are executive coaches with over thirty years of experience leading world changing people to

accelerate growth and have greater impact.

Kate and Laurie remind you how to leverage intuition in business so that you can choose to bypass problems that have always consumed too much time, energy, and attention.

We do that by modeling intuitive practices, teaching practical skills, and working with you to remove barriers that are in the way of listening to and acting on your innate wisdom.

We are executive coaches with over thirty years of experience leading world changing people to

accelerate growth and have greater impact.

We elevate world changing people who will solve climate change.

And elevate human rights, and new, more equitable systems.

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Who we are

Laurie McGinley got brave in February, 2020 and launched a startup. She knew she could help the elite group of geniuses who will save the world do it faster, with greater ease, and more balance in their lives. She has been coaching climateTech startup founders since then and seen them make huge transformations in short periods of time that have helped them get clear on how to get funding, who to hire and when, and which partnerships will be beneficial for their growth and scale.

She has used intuitive practices to help high achieving geniuses get out of their own way, be understood better, and get what they want for over 30 years (yes, this started in middle school). She sees you, understands you, knows when to push you and when to support you so that you can make deep transformations quickly.

Kate Purmal is an independent board director, strategic advisor who consults with and coaches CEOs, founders, and entrepreneurs to elevate their leadership capacity, build high-performing teams, and achieve business planning and operational excellence. Kate is also a business intuitive.

As an Operator she has held CEO, COO, CFO roles for private companies, and was an SVP for a $10B Tech Company. She is an active independent corporate board director.

As an Executive Coach she has worked with 100+ global executives, entrepreneurs and visionaries, and built coaching programs for top talent women in multinational companies. Her coaching experiences and multi-year research projects into visionaries, Impostor Syndrome and workplace trauma provide the foundation for the two books she has authored: COMPOSURE The Art of Executive Presence, and The Moonshot Effect: Disrupting Business as Usual.

Kate’s innate capacity for business Intuition has been woven through her career for the last 30 years. She models how to move beyond data, narrative and context to access intuitive information, and works with her clients to interpret that information to make better decisions, align teams, work more effectively, utilize resources more efficiently, and break through internal barriers and roadblocks. As a result, her clients create impressive results and greater impact with less effort and fewer resources, and they experience more grace, ease and joy in their work and their lives.

Kate has been instrumental in five successful M&A exits: as a co-founder Liquid Machines (acquired by Check Point Software Technologies in 2010), as a member of the founding management team at Palm, Inc (acquired by US Robotics in 1995), as CEO of U3 Inc. (merged with SanDisk in 2007), and as Independent Board Director of ABD Insurance and Financial Services (Merged with Newfront Insurance) and Versaic Inc. (Acquired by Benevity).

Kate lives in Santa Barbara, California with her husband and two dogs. She is an avid road and mountain biker and hiker, and loves to accompany her professional yacht captain husband on sailing adventures up and down the west coast from Alaska to Mexico.

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Not quite right?

Don’t want another book to read?

Get in touch with us to learn how we can support your big breakthrough.

Or schedule a free session. We’ll provide powerful coaching so that you walk away with something valuable and you’ll get to feel what it is like to work with us.

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Testimonials

To move through a barrier (that you may not even know exists), you need someone to pull you though – that someone is Laurie.Stephen McGurk, CEO of Airbridge

If you’re doing meaningful work, she’ll bring out the best version of you. She will challenge your self-imposed limitations and remind you of what’s possible. If you’re looking to level-up your game, then Laurie should be your first call.Pete Zupan, CEO of Sea Change Labs

Laurie gets it: the vision you have in your mind but haven’t found the words to articulate yet.” Mariam Awara, COO of Pulsenics

“Laurie provided the direct feedback I needed to hear, even if I didn’t want to. Her layered approach to coaching is insightful and valuable beyond words. You helped me understand my own limits, which in turn helps me not only grow but fill the space I need to fill and let go of the rest.” – Ongeleigh Underwood

“You helped me become more self-aware, you helped me identify limiting beliefs, regain confidence in my talents and trajectory as well as reframe different situations to move forward and continue innovating. Laurie’s capacity to connect and unleash your potential is extraordinary. As a founder and designer, I have started multiple companies and participated in multiple accelerator programs across the world and I can say with confidence that her sessions and professionalism are world class.” – Ilana Milkes

Be the version of yourself you were meant to be.

What’s bigger?

We all need all of you to be who you are.